04 December 2025

Avoiding the tariff "ripple effect"

As global trade tensions continue to escalate, CFOs are facing mounting pressure to navigate the financial and operational complexities of tariffs. Al Paul from EY explores how the "ripple effect" of tariffs can quietly erode profitability and disrupt supply chains if left unchecked. This article offers a timely lens into how finance leaders can proactively assess and mitigate these risks before they swell into a tsunami of unintended consequences.

Document ID: 2025-2426